Technologies, Usage and Business Models
MMS has evolved from the huge popularity of the SMS text service for GSM networks. It is a departure from the transport mechanism used for SMS (which is based on the GSM signalling channels) to the use of IP to transport messages within the MMS network. To this end MMS has similarities with Internet email and standard IETF protocols.
How This Book Is Organized.
PART I: MOBILE MESSAGING BUSINESS CHALLENGES.
1. Multimedia Messaging Overview.
2. The Multimedia Messaging Value Chain.
PART II: THE TECHNOLOGIES OF MULTI MEDIA MESSAGING.
3. A Standards based Approach.
4. Application Layer.
5. Network Layer.
PART III: MULTI MEDIA MESSAGING SERVICES TODAY AND TOMORROW.
6. Multimedia Messaging Services Today and Tomorrow.
7. Future Recommendations.
Table of Infrastructure, Content and Software Vendors.
Standards and Specifications.
Industrial Fora, Regulatory Organizations and Other Relevant Initiatives.