This Encyclopedia provides definitive coverage of consumer studies, a field that has grown dramatically in recent years, with 200 A-Z entries that define and explain key concepts, persons, and approaches. The entries are written by expert international contributors across a range of disciplines and bring together the latest theories and research.
Taal / Language : English
Editors vii Contributors ix Lexicon xvii Timeline xxiii Introduction xxvii Acknowledgments xxix Consumption and Consumer Studies A–Z 1 Index
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